50 Cent Signs $100 Million Deal with Planet Hollywood for Times Square Venue
• 50 Cent announced a $100 million partnership with Planet Hollywood to launch PH Live, a state-of-the-art entertainment venue in Times Square, New York City, on March 27, 2026. • The immersive space will host surprise concerts, movie premieres, exclusive A-list parties, and feature curated menus including 50 Cent's favorites like steak with mac and cheese and a signature burger. • This deal redefines New York City nightlife, positioning 50 Cent as a major entertainment mogul with a high-tech hub in a prime location.
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