Netflix, Prime Video, Disney and Warner Bros. Discovery Bet on Local Content and Fandom to Drive APAC Growth

- Streaming executives from Netflix, Prime Video, Disney, and Warner Bros. Discovery highlighted the importance of Asian IP, local storytelling, and fan communities for global growth during the APOS 2026 conference in Bali.
- Disney is leveraging strategic partnerships to expand, specifically citing its collaboration with Hulu Japan and the distribution of ESPN via Disney+ in Singapore, Hong Kong, South Korea, and Japan.
- Warner Bros. Discovery executive James Gibbons emphasized that established franchises like "Harry Potter" drive significant value by tapping into powerful fan bases, particularly in China and Japan.
- The industry is shifting toward a strategy where local content and fandom-driven engagement serve as the primary engines for commercial success and platform growth across the APAC region.
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