Audience World

• The official TV audience for the U.S. World Cup opener against Paraguay has been revised upward to 27.5 million viewers, surpassing the preliminary estimate of 24.886 million. • This viewership figure sets a new record for the event and matches the previous regular-season streaming record set by the Lions-Vikings game on Netflix on Christmas Day. • The surge highlights the massive growing interest in the U.S. national team and the increasing reach of sports broadcasting platforms.

• Over 54 million viewers across the U.S., Canada, and Mexico tuned in to watch the opening matches of the World Cup 2026. • The United States' victory over Paraguay set a new milestone as the most-watched soccer broadcast in American history. • This record-breaking viewership highlights the surging popularity of soccer and the significant impact of hosting the tournament in North America.