Image: BBCDisney agrees deal to let TikTokers use its characters in videos - BBC News
β’ Disney has reached a deal with TikTok to allow select creators to use clips from its films and television shows in their videos. β’ The agreement follows a statement from Disney's chief marketing and brand officer, Asad Ayaz, who noted that fans are celebrating stories in "entirely new ways." β’ This partnership highlights the "increasingly important role" that social media and fan-generated content play in the modern entertainment landscape.
bbc.co.uk







