Funnel

• Research from Ampd and Media Partners Asia reveals that microdramas are becoming the primary "top-of-funnel" entry point for streaming audiences in Southeast Asia. • The data indicates that local content is outperforming Korean imports in key markets, with local titles holding a 33% share in Indonesia and 28% in Thailand. • This shift matters because it demonstrates that local production strength is now the decisive variable in capturing viewers once they transition to premium screens.

• New research from Ampd and Media Partners Asia reveals that microdramas are becoming the primary "top-of-funnel" entry point for streaming audiences in Southeast Asia. • The data shows that local content is outperforming Korean titles in key markets, with local productions holding a 33% share in Indonesia and 28% in Thailand. • This shift is significant because it demonstrates that local production strength is now the decisive variable in attracting viewers to premium streaming screens.

Police will be able to question children without an adult present and hold them after being charged under draft laws introduced by the CLPGet our breaking news email, free app or daily news podcastThe Northern Territory government has been accused of “funnelling Aboriginal children into prisons” over draft youth justice laws that would give police the power to charge, detain and question young people for up to 48 hours without a legal guardian.Under the proposed amendments to the NT Youth Justice Act, introduced by the corrections minister, Gerard Maley, young people charged with an offence would be able to be held for up to 48 hours in police watch houses, interviewed if they have “knowledge in relation to an offence”, and questioned without an adult present if it is “in relation to a serious and urgent matter concerning public safety”. Continue reading...