Image: The Korea HeraldShort-form dramas are booming. But why not in Korea? - The Korea Herald
β’ Chinese short-form drama platforms dominated new entertainment app downloads in South Korea during August. β’ DramaWave led the market with 840,000 installs, followed by NetShort with 800,000 and DramaBox with 740,000, according to Mobile Index. β’ The surge in Chinese app popularity highlights a gap in the local Korean market for bite-sized series despite the country's global reputation for long-form dramas.
koreaherald.com





