Image: The IndependentThe two genres that continue to surge in the US as more music is being streamed than ever before
• Luminate’s 2026 Midyear Report highlights a significant surge in music streaming trends across the U.S., specifically noting the dominance of Latin music. • Latin music reached nearly 180.3 billion streams in the first half of 2026, far exceeding other major genres such as rock (137.2 billion) and pop (87.8 billion). • This growth underscores an unprecedented shift in listener preferences and the expanding cultural influence of Latin artists within the American market.
the-independent.com










