Image: ABC NewsA historic heat wave catches Europe's fashion industry unprepared - ABC News
• A historic heat wave struck Europe during Paris Fashion Week Men’s, forcing the fashion industry to confront the impracticality of traditional high-fashion clothing in extreme temperatures. • Designers and attendees faced severe heat, highlighting a disconnect between aesthetic seasonal collections and the reality of escalating global climate shifts. • The event serves as a critical wake-up call for the industry to prioritize breathable fabrics and adaptive designs as extreme weather becomes more frequent.
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