छवि: VarietyYouTube Captures More Than 65% of Japan’s Digital VOD Hours, With News and Baseball Leading Viewership
• YouTube has captured over 65% of digital Video-on-Demand (VOD) viewing hours in Japan, according to new data from ampd Analytics. • In May, the platform reached 72 million viewers in the region, with news and baseball content emerging as the primary drivers of viewership. • This dominance highlights YouTube's critical role in the Japanese media landscape, effectively competing with traditional broadcasters for high-engagement content.
variety.com











