APOS: Prime Video Bets Its Future in Asia-Pacific on Building the “Entertainment Hub” - Yahoo News UK
• Amazon's Prime Video is positioning itself as an "entertainment hub" in the Asia-Pacific region through radical localization and a network of over 600 distribution partners. • In Japan, the service has expanded across four key pillars: anime, scripted entertainment, unscripted programming, and live sports. • The strategy includes a growing live boxing business launched in 2022 with 15 events, alongside various manga adaptations to better engage local audiences.
uk.news.yahoo.com


