Sportsbooks say World Cup betting has surged past expectations, with US hype driving action | Sports
• Sportsbook operators report that betting on the 2026 World Cup has surged past expectations, setting new records for the event. • The surge is driven by the tournament being hosted in North America, which allows U.S. audiences to attend and watch matches live. • High expectations for the U.S. national team and the presence of global stars like Lionel Messi are fueling increased wagering activity.
dailygazette.com
