98th

• The 98th Oscars averaged 17.86 million viewers, down 9% from 19.69 million last year, marking the lowest since 2022 per Nielsen. • Grammys drew 14.41 million viewers, down 6% from 15.4 million, while Golden Globes had 8.66 million, also down 6% from 9.27 million. • ABC promotions during the show generated $24.2 million in media value, heavily featuring Disney+ with 12 airings worth $14 million.

• Michael B. Jordan won the Academy Award for Best Actor for his role as twins Smoke and Stack in "Sinners," competing against Timothée Chalamet and other nominees in a hotly contested category. • In his emotional acceptance speech, Jordan acknowledged Black actors who won Oscars before him, including Sidney Poitier, Denzel Washington, and Will Smith, stating "I stand here because of the people that came before me." • "Sinners" had a successful night at the 98th Oscars, bringing home four total Academy Awards including Best Original Screenplay, Best Cinematography, and Best Original Score.

• Good Morning America provided comprehensive coverage of the 98th Academy Awards on March 16, 2026, recapping historic wins, standout moments, and behind-the-scenes highlights from the previous night's ceremony. • The segment highlighted major victories including Michael B. Jordan's Best Actor win and the multiple award hauls by top films including "One Battle After Another" with six awards. • The GMA coverage featured interviews with backstage winners and captured candid moments from Hollywood's biggest night at the Dolby Theatre.