Image: The Korea TimesAffairs, family secrets in 1-minute episodes: Chinese microdramas hook Southeast Asia - The Korea Times
β’ A 20-year-old university student, Le Minh Anh, became hooked on a Chinese microdrama despite not knowing the main character's name or the show's title. β’ Telecommunications giant AIS reported that 9 million customers in Thailand use vertical series apps monthly, and it partnered with ReelShort to launch a 5G package starting at 39 baht ($1.19) per month. β’ The popularity of Chinese microdramas in Southeast Asia means that telecommunications companies can attract millions of customers with affordable packages, potentially increasing their revenue.
koreatimes.co.kr


